When @myedgeprop approached me to help design the YouthFest 2025 logo, I knew we were on to something.This event is a first of its kind, aiming to nurture growth mindsets among young Malaysians. It’s all about teaching financial literacy and overcoming limiting beliefs, using property as a tool for empowerment.When creating the logo, I chose bright and bold colors to embody the vibrant energy and dynamism of youth. Building blocks are relatable and speak to the themes of foundation and growth.Visiting the event was a real eye-opener. It was branding done right and the team understood the assignment!
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