Our office mascots
Logo & Identity
Positioning
Art Direction
Design Production
Brand Guidelines
Watercolour
Gouache
Packaging
Portraits
Live Sketching
UrbanSketching
Customer Experience
Consumer Insights
Social Media Posts
Web Banners
Everything starts with that first conversation. Tell me all about your vision, goals, and what gets you excited. We are going to put all these elements together, and work around what areas you would like to solve.
To make sure both our visions and ideas are aligned, we will proceed to visualize or find references of what you like. Feel free to bring everything in to have an even clearer picture.
Once you are good to proceed, we will delve deeper into budget, timeline and the number of collaterals that you need.
Given that all is in order, we get to the good part, your first visuals. Turnaround time varies depending on your project.
Once we presented the visuals, feel free to give feedback based on it. This will go back and forth for a set amount of changes until you are happy with the outcome.
After your final approval, we will proceed to prep for final artwork and proceed with the necessary. Finally your project is launched!
First things first, coffee and conversation. The process will be as open and fuss-free as possible, from visualization to the final product. We can't wait to create something amazing for you!
I've spent 20 years across advertising agencies, boutique design houses, and corporate teams. I've seen how businesses struggle when their visuals don't match their value. I've watched talented companies lose opportunities because their branding made them look amateur or unapproachable.
In the thick of the pandemic, I chose courage and started my own business. It was scary, but it gave me something I didn't have before: the freedom to work only with clients who value strategic thinking, the flexibility to combine my design and watercolour worlds, and the space to build genuine relationships instead of transactional projects.
(Fun fact: My grandmother was very annoyed when I drew on the walls at age 5. Paper was never enough. Some things don't change.)
If you're an established business that needs branding to match your reputation, I'd love to hear from you.
I'm pretty easy to talk to, I promise. No hard sell, no pressure, just an honest conversation about whether we're a good fit.
Years of Experience
Projects Completed
Award Nominations
We know that when you truly want to invest in something, it has to feel good on all aspects. Whatever it is that you are seeking help with, rest assured you are in safe hands. We believe in making honest good design work for you, and not just pinching from a free template. Stand out for being the unique brand that you are!
That is the motto we live by. Too often we are overwhelmed by products or brands that need to shout to get some attention. True confidence is rooted and quiet.
Are you tired of playing safe? Having your brand look a certain way because it's trending? We are in it for the long run, not just a passing phase. The time is right for you step inside a world of contemporary styles that speak to your audience.
Karen C.
Founder, Kitchen Confidante
Mr. Kuah
Director, Sheng Academy
Johnson Lam
Founder, KakiDIY
We know your time is very important. Let's take out the guesswork and jump on a call to see if our services are a good fit for your needs. We can't wait to hear from you!
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Crimson Pursuits Design (NS0258625-V)